INSIGHTS

Musings on all things China.

Brands in Today’s Global Marketplace

The evolution of brands continues. Evolved brands are no longer solely built by the company behind them. Evolved brands are also built by the people who interact with them. They have a clear sense of purpose and know how to tell a great story that people will...

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Starfish Project Adorns and Empowers Women from Beijing

A friend of mine in Texas recently referred Jenny McGee to me. Jenny is an American living in Beijing. She is also the founder of the female-focused social enterprise Starfish Project, which gives exploited women the means to earn a living making and selling jewelry....

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4 Simple Tips for Getting Hired in China

Everywhere I go around the world, I hear senior hiring managers lament they can’t find great talent in China.  Well, the talent is indeed here. But they aren't packaging themselves yet in a way to make it easy for English...

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